Through the Judge’s Eyes: Callis Looks for Courteous Confidence

Brandon Callis is no stranger to the show ring or the cattle industry. He grew up with grandparents who raised both registered Brahman and commercial cattle in South Texas, and his dad was a 4-H Extension Agent, demonstrating at a young age how to make an impact on youth. Callis was active in 4-H and FFA and showed several of the smaller […]

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Tips and Tricks on Getting New Show Projects Acclimated

The time has come. You’ve traveled many miles, evaluated several dozen head of livestock, and made some significant purchases for your next show livestock projects. The animals are now in your barn, their new home, and it is time to get them tamed down and broke to lead so you can work with them. This […]

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How to Keep Your Animals Healthy in the Fall

The fall sniffles. They are real for humans, dogs, cattle and swine. Take the day to night temperature fluctuations and add the stress of weaning, transitioning to new environments, feed regimens and being with new people and routines and that is a lot for a young animal. It’s no wonder that one of the most anticipated times […]

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3 Tips to Starting Cattle Projects on the Feed

The crisp feeling in the air, calendars flipped to September and kids back in school are good indicators of shopping for your next show calf projects. It doesn’t matter if it’s your first calf or not, each project starts with anticipation of a new show season and a set of new goals and shows to […]

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Sure Champ Leaders “Made” by Attending Youth Conferences

Legendary football coach Vince Lombardi is credited with saying “Leaders are made, they are not born.” This summer, 10 young livestock enthusiasts had the opportunity to make memories while becoming leaders for their breeds and states.  Members of the Sure Champ® Leadership Team attended the National Junior Angus Association Leaders Engaged in Angus Development (LEAD) […]

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Authenticity is the Gateway to Sharing Your Ag Story

Kylee Deniz didn’t always dream of being a social media expert. In fact, she was very involved on her family’s alfalfa farm growing up outside of Denver, Colorado. She was also heavily involved in showing pigs and cattle while competing in livestock judging through 4-H and FFA. It isn’t until she graduated from high school and received her Black Hawk […]

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